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موقعیت رقابتی
Those hired went through a four-day orientation covering the team concept, production system, quality principles, attendance poli- cies, safety policies, labor management philosophies, and the competitive position of the auto industry (NUMMI, 2004a).
For the individual firm, a lowering of product costs tends to improve its competitive position both at home and abroad, and helps to diversify the risk inherent in conducting business.
Such economy in production will enhance the firm's competitive position both at home and abroad.
This exists when an MNE competes with another major global firm for mar- ket power, competitive position, and market share in key international markets, maintain- ing high competition and low cooperation with its counterpart.
Avon credits the maintenance of its competitive position to several factors including attractive product designs, high product quality, reasonable prices, company and product image, innovative products, guarantees, and commitment to product satisfaction.
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